The Promise of Master Data Management
As a technology and a process discipline, MDM makes three fundamental
promises:
• Consistency:
the ability to utilize the same view of information to all relevant line
of business applications (and hence, to their users)
• Accuracy: the implementation of technology and processes to ensure
a high degree of accuracy in key data
• Completeness: the ability to generate complete views around core
master data as it is reflected across various systems (for example, a
complete view of all interactions and attributes of a particular customer)
In many ways, MDM
delivers what business users have expected all along: consistent, complete
and accurate data. However, MDM does this within the complex heterogeneous
application environments within every large enterprise. What is truly
exciting about MDM is that it enables this capability of complete, consistent
and accurate data “before the fact” (i.e. before the relevant
data is used by an application) rather than “after the fact”
(as in data warehouses).
| MDM
Done Right: The Techlogix MDX Methodology |
| Implementing
Master Data Management solutions is a challenge that many enterprises
both recognize and yet lack a roadmap for. Unlike traditional IT solutions
which have fairly well defined processes and best practices, MDM is
both new and its potential scope very vast.
The Techlogix MDX methodology guides the successful
delivery of MDM solutions for the enterprise across its entire lifecycle
through a series of stages each of which deliver independent business
value and yet build upon preceding work to ensure a continuous arc
of solution delivery.
The MDX Methodology has been developed by Techlogix
over the past 2 years and implemented at customers in Financial
Services, Manufacturing and Oil and Gas. We have also successfully
used the MDX methodology across multiple MDM platforms including
SAP and IBM.
|
| Case
Study |
MDM
Done Right: A Global Leader in Hi-tech Manufacturing
solves the Product Information Management Puzzle
The
Challenge:
Our client is a $2B revenue business unit of a Fortune 50 company
with product offerings for home, commercial and government security.
The company has about 35,000 SKUs in its product lines of which
only 20% had detailed product information available through various
online and print catalogs. Attributes and information for the other
products was spread out across multiple non-integrated legacy systems
as well as in unstructured content such as data sheets etc. The
company’s web presence was also not meeting customer and especially
reseller needs since it was extremely difficult to obtain information
about products let alone perform product comparisons, attribute
based search and other advanced functions.
The Techlogix MDX Methodology Delivers
Techlogix was invited as a strategic consultant to address these
issues. After studying the requirements from key stakeholders in
Marketing, Product Management, Sales and IT and mapping them to
various market leading product catalog solutions, Techlogix recommended
a PIM solution based on SAP MDM. The key functionality enabled by
the new product data platform would include:
• Web-based
extranet for customers
• Integrated Product Catalog Management solution with internal
editing and publication of data through to the web extranet
• Products Categorization (Taxonomy)
• Data Consolidation and Import
• Catalog Publishing Configuration and Printing
The project
implementation was scheduled over two phases. During the first phase,
Techlogix utilized a six-person onsite team comprising of a Project
Manager, a Functional Analyst, SAP MDM Architect, Data Import Analyst
and two Project Engineers as well a 6-person offshore development
team. A detailed exercise of defining the product taxonomy was undertaken
by interacting with 24 business users from six product groups to
come up with a unified product categorization. This was followed
by importing data from the various legacy sources into the new product
hierarchy managed by SAP MDM. This phase was accomplished in 16
weeks of which the first eight were spent in the taxonomy definition
and next eight in import and data consolidation of 30,000 SKUs.
In the second
phase, the Techlogix team upgraded SAP MDM from Version 4.0 to 5.5
to take advantage of Multi-lingual support and workflows. Desktop
publishing capability was developed, and SAP MDM and the customer’s
ERP (Oracle Applications) were integrated to enable straight through
product data entry. Finally search capabilities were enhanced to
enable users to search via product attributes. The improved application
resulted in substantial user productivity gains.
Tangible
Results
• Customers are able to perform rapid, accurate, efficient
searches across the entire product catalog
• Single, central and easy to maintain repository of product
data
• Products can easily be re-categorized without affecting
web and paper publishing layouts
• Cross-sells can be enabled on the web for customers. The
customers can easily compare related products
• Tight, integrated workflow is supported to ensure validity
and consistency of product data
|
| MDM
Solution Offerings |
| Model |
Duration |
Description |
| MDM
Overview |
1
day |
A
one day overview on implementing a Master Data solution. The
areas covered include selection of master data elements, scoping
and phasing an MDM implementation, project lifecycles (Analysis,
Design and Build stages), implementation methodology and appropriate
case studies.
Who Should Attend:
Data Management team leaders, IT Leaders with responsibility
for Master Data, Business owners of Master Data
|
| Scoping
and Value Discovery (SVD) |
5-10 days |
A detailed
workshop which scopes out an implementation roadmap and details
the first phase. The areas covered in the workshop include:
• Scope boxing: selection of a master
data element and its scope
• Definition of the business case around the selected
element
• Preliminary Taxonomy identification
• Identification of source and target systems and integration
endpoints
• High-level identification of governance processes
for master data maintenance
• Design of solution architecture for implementing governance
processes and making them accessible to a geographically distributed
user base
• Selection of applicable Data KPIs from the MDX portfolio
• Presentation of proposed approach: scope, phase-wise
division, business case, deliverables, timeline, cost
Who Should Attend:
• Data Management team leadership
• Resources from the IT organization with good knowledge
of the application, data and integrations landscape
• Business and Functional users who can participate
in taxonomy and data governance process design
|
Solution
Phase
1 |
12-24 weeks |
The first
phase of an MDM Solution is critical: it must deliver realizable
business value within a limited cost and time budget. A Techlogix
MDM team follows up the SVD Workshop will a fixed price implementation
designed to take an MDM solution into production usage. This
allows the enterprise to deliver demonstrable business value
which can then be extended into a full solution implementation
which either extends the reach of the same master data element
or else extends out to other elements. |
| MDM Solution
Implementation |
As Scoped |
Engage
Techlogix to execute a full MDM project end-to-end. This allows
a Techlogix MDM team, thoroughly trained and experienced in
the MDX Methodology, to deliver breakthrough enterprise value.
Our MDM teams can work both onsite and using global delivery
leveraging our offshore development centers. The MDX Methodology
allows us to deliver projects in a fixed-time model We can also
arrange to include training for in-house staff as part of the
project delivery. |
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